8×8 picks Bluechip Infotech as its first distributor in Australia

Cloud contact centre and communications solutions provider 8×8 has chosen Bluechip Infotech as its first distributor in Australia, a move aimed at helping the vendor expand its market presence in the country.

It is hoped the new partnership will underpin 8×8’s efforts to extend its regional footprint through a continuation of its channel-first go-to-market strategy and enable it to tap into new partners for growth.

For Bluechip, the addition of the 8×8 contact centre, voice communications, chat, and video meetings solution effectively rounds out the distributor’s portfolio to support enterprise and public sector organisations with their requirements to enable hybrid work.

Bluechip Infotech plans to provide two routes to market for 8×8 solutions, the first through its traditional managed services provider reseller model.