BlueJeans Elevates the Virtual Event Experience and Expands Audience Reach

BASKING RIDGE, N.J.– July 14, 2020BlueJeans by Verizon today announced new partner integrations and feature enhancements to its BlueJeans Events interactive video live streaming platform to improve attendee recruitment, engage diverse audiences, and seamlessly follow-up post-event. By matching audience expectations for modern, virtual experiences and enabling event managers to more closely simulate on-site customer connections—including the ability to host up to 150 speakers and 50,000 attendees—BlueJeans Events empowers organizations and individuals to deliver multi-purpose digital events at scale.

COVID-19 has reinforced the important role of virtual events beyond being primarily a means for marketers to promote products or extend live events to those unable to attend in person. Over the past three months, BlueJeans saw an 8x increase in Events usage as organizations have outgrown the limitations of traditional webinars and look for safe ways to bring together large groups of people and host customer, partner, and community events. In response to this record-breaking utilization, the latest enhancements to BlueJeans Events make it easier than ever to market and monetize virtual events, reach an ever-growing audience wherever they are, and ensure that attendees with hearing disabilities are able to join and participate.

“When COVID hit, the video industry was ready,” said David Maldow, Founder, Let’s Do Video. “Changes in culture and technology were already driving organizations to embrace live streaming prior to the pandemic, but now that traditionally in-person events are being forced to go virtual, we’re really seeing the benefits of platforms like BlueJeans Events. With these latest updates, BlueJeans continues to push the boundaries of what’s possible when it comes to hosting large-scale, interactive experiences online that exceed audience expectations while providing moderators peace of mind.” […]

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