Integrated Systems Events Managing Director Mike Blackman marked the opening of ISE Live & Online on 1st June with a presentation at the Fira de Barcelona Gran Via in front of an illustrious gathering of representatives from government, local executive boards and agencies, ISE’s owners and the media.
ISE Live & Online is a unique hybrid event, livestreaming from the Fira and broadcasting to a global audience via the ISE Digital platform.
The opening of ISE’s first show in Barcelona represents a significant milestone in the development of Integrated Systems Europe, and a personal and professional triumph for Blackman, who launched the event 17 years ago with a staff of three. Along with representatives of the Fira, ISE co-owner AVIXA and ISE exhibitors, Blackman made a symbolic trip by motorbike from ISE’s office in Munich to Barcelona, stopping en route in Geneva, the location of the first ISE show in 2004.
ISE Live & Online (1-2 June), a special edition of ISE, is bringing the AV community together again for the first time since February 2020. Whether joining in person at ISE@Barcelona or online, you can expect to leave with the tools you need to build a roadmap for success in the post-pandemic era.