Barco and IMAX Corporation have announced the further expansion of their long-standing relationship. The goal is to reinforce the provision of exceptional laser cinema experiences to audiences worldwide. As part of the expansion of their ongoing partnership, the companies will now collaborate on optimizing the use of Barco’s latest cutting-edge laser light source technology to help power IMAX systems globally, further enabling IMAX to convert its over 1,000 systems to laser over time. An additional multi-year support agreement will enable not only the brightest but also the most reliable performance for IMAX laser theaters across the world.
IMAX and Barco’s international partnership dates back to 2012. Since then, the companies have successfully forged awe-inspiring, immersive cinematic experiences on the world’s largest screens. Together, they have been frontrunners in the cinema industry when it comes to providing exceptional laser projection cinema and immersive cinematic experiences. The larger screens in the global IMAX multiplexes were already powered with Barco’s RGB laser technology. This new upgrade agreement will enable IMAX in its ongoing transition to an all laser global installed base.
Laser light source technology is seen as a significant part of the future of the theatrical experience. Its numerous benefits enhance viewing experiences for spectators and provide peace of mind for exhibitors.